Resources

Customer loyalty programs are an excellent way to retain existing customers, increase repeat purchases, and grow profits.

Retaining existing customers is one of the effective ways for retail businesses to grow their profitability. If loyal customers buy more from a retailer over time, the retailer doesn't need to spend more to acquire new customers.

There’s no one-fits-all loyalty program for all businesses. For more effectiveness, retailers should tailor their programs to their specific goals and customer needs.

Building customer loyalty is key for retailers to stand out from the competition and thrive. Here, we define customer loyalty and why it is important to retailers.

The world is switching towards an active lifestyle, and fans of cycling are rapidly growing around the world.

See how TREW Gear turned its Alpine Club into a source of recurring revenue

See how Jumbo Time Wines is transforming a standard subscription program into a membership experience.

See how Rapha Cycling Club Running is revolutionizing the customer experience with its membership program.

See how Bandit Running is revolutionizing the activewear market with its community-focused membership program.

Simply said, a paid membership for a consumer brand is a program or subscription service offered by a company to its customers in exchange for a recurring fee.

For many alcohol brands selling wholesale and DTC, building a strong customer relationship is critical.

In a prior article discussing Black Friday, we outlined the potential hazards and difficulties linked with this yearly sales phenomenon.

In today's dynamic and ever-evolving retail landscape, Consumer Packaged Goods (CPG) brands face a unique set of challenges when trying to connect directly with their customers.

Given the escalating cost of customer acquisition and intense competition in the market, it has become imperative for brands to seek organic growth while driving customer retention.

Discover how integrating RareCircles into your business can swiftly yield tangible benefits.